Description:
Redesign the package of Jimmy Dean’s Pancakes and Sausage on a Stick to be more appealing and less scary. After creating a recipe to include a full size Italian sausage and 3 layers (short-stack) of pancakes a premium black label package followed. The new package will assist the product in standing out as a premium brand with real ingredients and the nutrition to actually satisfy one’s hunger in the morning or at snacktime.
Deliverables:
A new premium recipe, printed corrugated box, and a black label sleeve (cigar wrap).